India’s #1
New Car Buying Platform
Among the major players in the Indian sedan market is the Volkswagen Virtus, offering German engineering along with top-notch safety and innovative features in an affordable package. Here are the reasons why this car could be the perfect addition to your garage.
The Virtus models are competitively priced: Rs. 10.90 lakh to Rs. 19.41 lakh, ex-showroom. This puts it alongside India's most popular sedans, the Honda City and Hyundai Verna, and the Virtus becomes a value-for-money option for Indians who want German engineering but do not want its luxury price tag. Volkswagen can easily get into this market by offering a car of this caliber at this rate in India, where the price-to-feature ratio defines the purchase decision of any buyer.
Virtus has a wide variety of choices catering to every type of customer. The two major lines under Virtus are the Dynamic Line and Performance Line. Dynamic Line consists of Comfortline, Highline, and Topline. This line targets comfort and provides more economies for a customer on the lookout for the best within budget, as the Performance Line is specially designed for enthusiasts. The latter offers sporty design lines with red brake calipers. All these variants are intended to cater to varied tastes and budgets; this is what the Indian market requires, where flexibility often precedes options for customizations to drive buying decisions.
The hue did a different tale by allowing the Virtus to storm the markets in a wider palette of colour. Those who want an unusual option prefer Curcuma Yellow or Lava Blue; the more conventional options are Reflex Silver and Candy White. It appeals to that young audience, or just who would want his personality well through his car. The Performance Line has always offered more dual-tone versions. However, they end up coming classy and to the desire of the Indian customers seeking a car, which adds this dash of style.
The Virtus has enough boot space at 521 litres and is therefore well-suited for the Indian family or a frequent traveler who needs more storage. India is a country that loves road trips, and big boot space can make all the difference to a family. With the capacity to fold down the rear seats to expand the storage to 1,050 litres, the Virtus provides flexibility that other sedans in this class hardly do.
Virtus provides the market with two turbo-petrol engines catering to two different types of customers:
The Virtus offers a 10.1-inch touchscreen with wireless Android Auto and Apple CarPlay integration. It is a must-have for Indian drivers since navigation and smartphone integration depend highly on it. Secondly, the car's digital driver's display is a fully customizable 8-inch monitor, and this will further make driving more enjoyable and specific to an individual's wishes. The convenience of adding wireless charging is a massive advantage in a tech-inclined market like India, where mobile connectivity can be required daily
Volkswagen has focused on robust safety features in the Virtus, and this combines with a 5-star Global NCAP rating, which will be a significant draw for Indian families. Featuring six airbags, ESC, multi-collision brakes, ISOFIX child seat anchors, and hill-hold assist, the Virtus accentuates passenger safety and gives peace of mind to Indian customers. As awareness regarding road safety grows in the country, all these features make the car an attractive proposition
Indian drivers love conveniences, and the Virtus is quite impressive in providing such facilities, including the push-button start/stop, auto-dimming IRVM, rain-sensing wipers, ventilated front seats, and a sunroof. These facilities create a feel of luxury and comfort, especially during sweltering Indian summers, whereas the ventilated seats and the sunroof provide a feeling of premiumness. Volkswagen has paid high attention to detail while preparing the Virtus, paying heed to the comfort of both the driver and passenger.
The Volkswagen Virtus is a very well-rounded car, taking the best from German engineering and presenting features specific to the requirements of the Indian market. Design, robust safety, customization variants, and cost-effectiveness are all put together to make this a tough contender in the market for sedans like the Honda City, Hyundai Verna, and Maruti Suzuki Ciaz. Whether driven by fuel efficiency, driving pleasure, or cutting-edge safety, Virtus brings the best of Volkswagen's automotive expertise to Indian roads with its sedan experience tailored to meet the needs of different Indian consumers.