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Honda Elevate Hits 1 Lakh Sales – The Secret Behind Its Success

Published By Konica Singh
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2025-02-25

Honda Elevate Hits 1 Lakh Sales – The Secret Behind Its Success

Honda Cars India has achieved a significant milestone by surpassing 1 lakh sales of its Honda Elevate SUV. The model has witnessed remarkable success in both domestic and international markets since its launch in 2023.
 

Manufactured exclusively in India at the brand's Tapukara plant (Rajasthan), the Elevate SUV has recorded 53,326 unit sales in India, while 47,653 units have been exported to markets including Japan, South Africa, Nepal, and Bhutan (as of January 2025).
 

A Game-Changer in the SUV Segment
 

Launched in September 2023, the Honda Elevate quickly emerged as a top performer in the competitive SUV space, securing over 20 prestigious automotive awards, including:
 

- Car of the Year
- Viewer’s Choice Car of the Year
- SUV of the Year
 

Key Trends in Honda Elevate’s Domestic Sales & Consumer Preferences
 

- 53% of sales come from the top-spec ZX variant, which features Honda SENSING ADAS technology
- 79% of buyers opt for the CVT variants, available in V, VX, and ZX trims
- 22% of Elevate owners are first-time car buyers, highlighting the rising aspirations of young Indian consumers
- 43% of customers purchase the Elevate as an additional car in their household
 

Most Popular Elevate Colors Among Indian Buyers
 

- Platinum White Pearl – 35.1%
- Golden Brown Metallic – 19.9%
- Meteoroid Gray Metallic – 15.4%
- Obsidian Blue Pearl – 15.3%
- Others (Lunar Silver Metallic, Radiant Red Metallic, Phoenix Orange Pearl) – 14.3%
 

Honda Elevate – Driving Honda’s Export Growth
 

The Elevate also holds the distinction of being HCIL’s first-ever ‘Made in India’ model exported to Japan, expanding the company’s global footprint. It has become HCIL’s top export model, significantly boosting international sales.
 

Since the commencement of Elevate exports in 2023, HCIL’s export business has witnessed a 65% growth in FY 2023-24 and an impressive 92% growth in FY 2024-25 (April ’24 – January ’25), reinforcing its commitment to producing global-quality vehicles from India.
 

With its strong market presence, award-winning design, and global success, the Honda Elevate continues to be a game-changer in the mid-size SUV segment.
 

Honda Elevate: The Urban Freestyler Redefining Adventure & Safety
 

Designed around the ‘Urban Freestyler’ concept, the Honda Elevate is built for customers with active lifestyles and a global mindset. This dynamic SUV seamlessly blends cutting-edge aesthetics with functionality, offering a visually striking, versatile, and fun-to-drive experience—perfect for both city commutes and outdoor adventures.
 

Uncompromised Safety with Honda SENSING
 

The All-New Elevate upholds Honda’s global safety standards, featuring a comprehensive suite of advanced active and passive safety technologies. A key highlight is the Honda SENSING Advanced Driver Assistance System (ADAS), ensuring enhanced protection for drivers and passengers.
 

Exclusive Editions for Greater Choice
 

To cater to a wider range of customer preferences, HCIL has introduced the Apex Edition and Black Edition of the Elevate—both of which have been exceptionally well-received by buyers.
 

Additionally, the Elevate is E20 fuel-compliant (20% ethanol blend), showcasing Honda’s commitment to sustainable mobility and contributing to India’s shift toward greener transportation.
 

With its bold styling, feature-packed variants, strong safety profile, and growing popularity, the Honda Elevate continues to set new benchmarks in the mid-size SUV segment.


Also Read: MG Hector “Power Pack” Launched – Lower RTO, Free Accessories & More

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