By proceeding, you agree to our
Terms And Conditions.
Toyota Fortuner is the top-selling full-sized, premium SUV in the country. However, the SUV has been experiencing a sales decline in recent months due to a shift in customers’ preferences toward midsize SUVs and family cars. In July, August, and September 2024, the Japanese automaker managed to sell 2,380 units, 2,338 units, and 2,473 units of the Fortuner, respectively. The numbers increased to 3,684 units in October but declined again to 2,865 units in November 2024.
In addition to changing market trends, other key factors contribute to the Toyota Fortuner falling behind, including its outdated platform, design language, lack of modern amenities, and weak value proposition.
The SUV’s current generation is based on an older ladder-frame chassis, which is robust for off-road capabilities but compromises cabin comfort and handling when compared to monocoque SUVs like the Hyundai Tucson. The Fortuner’s design language now feels outdated compared to its modern competitors such as the Jeep Meridian and MG Gloster.
While most of its rivals offer wireless smartphone connectivity, connected car technology, panoramic sunroofs, and ventilated seats, Toyota’s premium SUV lacks all these features. Furthermore, competitors like the Gloster, Tucson, and Meridian provide an ADAS (Advanced Driver Assistance System) suite, whereas the Fortuner only offers basic safety features.
The price of the Toyota Fortuner is relatively higher than its rivals, which raises questions about its value proposition. Competitors offer more features and better refinement at a lower price, making them more attractive to potential buyers.
The Toyota Fortuner was first launched in 2009 and entered its second generation in 2016. The SUV is now poised for a third-generation shift, likely to happen in 2025 or 2026. Toyota is expected to address all the aforementioned issues with the new Fortuner, which will switch to the TNGA-F platform. The new model will also feature ADAS technology, including the Toyota Safety Suite, along with vehicle stability control and a hydraulic steering system. Significant design updates are also anticipated.
The next-generation Fortuner will come equipped with a 2.0L turbo petrol engine, replacing the existing 204bhp, 2.8L turbo diesel motor. This new powertrain is claimed to be 30% more energy-efficient than its predecessor and will produce lower carbon emissions. Toyota states that its new turbo petrol engine is nearly 10% smaller than its other engines while delivering higher power output.
Auto Sales Report March 2025 - Hyundai manages to regain its lost second position in March 2025, as it manages to beat Tata Motors and Mahindra.
Amit Sharma
2025-04-02
Read More
Discover Ghibli-inspired cars by Tata, Maruti & Mahindra, where fantasy meets functionality, bringing dreamlike designs to Indian roads!
Konica Singh
2025-04-01
Read More
Toyota Kirloskar Motor has registered its highest-ever sales in a financial year, FY 2024-25, with 3,37,148 units sold as against 2,63,512 units in the previous fiscal.
Amit Sharma
2025-04-01
Read More
Car Sales Report March 2025 - Mahindra has posted an impressive 18% YoY sales growth, while Skoda and MG Motor India reported highest ever sales for March month.
Amit Sharma
2025-04-01
Read More
Both Citroen Basalt and Tata Curvv Dark Edition are expected to debut in April 2025, adding to the growing demand for sleek, blacked-out models.
Konica Singh
2025-04-01
Read More
Nissan has confirmed to launch 3 new cars including a Triber-based 7-seater MPV, a new 5-seater SUV and a new 7-seater mid-sized SUV before the end of FY26.
Amit Sharma
2025-04-01
Read More
Tata Motors will launch the Sierra ICE and Sierra EV simultaneously in the end of 2025, most probably around Diwali - to debut new 1.5L turbo petrol engine.
Amit Sharma
2025-04-01
Read More
All Over India
Stay Updated, Pay Less
Choose the Right Car
Multiple Finance Options
Monday - Saturday
10:00am - 6:30pm
+91 7947722777, +91 7479000444, +91 9311718549
contact@carlelo.com